New single is out in March. Hallelujah!
Alexandra Burke has released a behind-the-scenes teaser of her music video for comeback single Elephant.
After suffering a number of delays, Elephant is now set for release on March 12. It will be the first single since 2010's The Silence, which charted at No 16.
A music departure from Burke's dancehall-pop sound of Start Without You, Elephant is a dark trance track produced by DJ Erick Morillo.
It's not only the single that shows a new direction for the X Factor 2009 winner, but the video itself. The director describes it as being "unexpected" and showing "a new side of her."
Speaking about the music video, Alexandra revealed: "The concept of the video is really me showing my ex-boyfriend what he's missing, and now he sees this new girl transformed because she's broken up with him.
"What I love about music videos is the fact that I get to have some fun. It's a really nice way to just live with the song, perform it, have fun with it [and] dance my little socks off."
Watch the teaser below and let us know what you think of Alexandra Burke's new single by commenting below...
Alexandra Burke - Elephant (behind the scenes) on MUZU.
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